The book gives a detailed insight into the fight that Virgin Atlantic got into with British Airways and the libel suit that Virgin ultimately won. It also shows how although Branson has this extremely colourful and playboy like image, the man has a smart business brain ticking all the time. His confession that he almost always carries a note-book with him in which he scribbles down ideas and to-do lists at a frightening pace shows how he always likes to be ‘in the game’.
All in all, a delightful read. I would give this book a rating of 4 out of 5.